Short Videos for Social Media
Short videos are 25–60 seconds long and designed specifically for social media marketing, websites, or events. These videos are quick and impactful visual presentations, often using animated image sequences, without the need for a presenter or spoken audio. The message is conveyed through bold headlines or subtitles.
Short videos are the perfect format for presenting a product, service, machine, or concept in a way that captures attention and reinforces your brand image. They work brilliantly alongside social media posts, as eye-catching website elements, or on trade show screens to demonstrate products or operations.
Benefits of short videos for websites and social media
- Instantly catch attention – the viewer understands the idea in seconds
- Don’t require audio or a presenter – function as seamless visual loops
- Visually showcase your brand and style, adding consistency to communication
- Can be used across multiple platforms: social media, websites, emails, and events
- Support digital advertising – work well without sound even in paid campaigns
The production process for a short video
- Kick-off meeting. Define the video’s goal, target platform, and marketing content.
- Scriptwriting. Herea creates a text outline and visual concepts for the short video.
- Filming / material collection. Use existing photos or video clips from the client, or conduct additional filming if needed.
- Editing and finalization. Includes editing, animated text, and visual elements.
- Publishing. The finished video is delivered to the client or published in selected channels.
Want to know more or book a creative planning session?
Eliina Paalanen - 040 5041198, eliina.paalanen@herea.fi
Petra Marjamäki - 040-5522139, petra.marjamaki@herea.fi
Also check out Herea’s full range of video services: make an impact with a bold vertical video, a comprehensive corporate video, or a detailed 3D animation!
